VISUAL COMMUNICATION · BRANDING · DIGITAL DESIGN · CREATIVE PRODUCTION
A collection of graphic design and creative projects developed across professional roles and personal projects. My work spans digital and print design, branding, promotional materials and creative content, with a focus on producing engaging visuals that communicate ideas effectively.
Digital & Social Media Design
Form Series – Collection Promotional Graphic | The Feelter
Designed a promotional graphic showcasing The Feelter’s Form Series, a mid-century inspired furniture collection featuring coordinated pieces across living and dining spaces. The graphic brought together the different furniture designs and available sizes within the series, presenting the collection as a cohesive range.
Created using Adobe InDesign.
Product photography sourced externally; images not taken by me.
Seasonal Campaign Website Banner | The Feelter
Designed a promotional website banner for The Feelter’s Shopify store to support a seasonal sales campaign. Incorporated spring-inspired colours and visual elements to reflect the campaign theme while maintaining consistency with the brand’s visual identity.
Created using Canva and formatted for Shopify.
Product photography sourced externally; images not taken by me.
Publications & Print Design
Thematic Index Graphics – Publication Design
Created for the Mallee CMA using Adobe creative cloud platforms.
Developed a series of plant-inspired graphics to represent individual sections within a publication’s index. Each graphic was used as a visual identifier on the corresponding index page and throughout relevant sections of the book, creating a consistent visual reference system that helped readers navigate the publication.
View the project
Branding & Identity
Blast Aviation – Brand Logo
Designed a brand logo for Blast Aviation, developing a visual identity to represent the business across its marketing, digital and promotional materials.
Created using adobe Illustrator and Indesign.
Blast Bin Hire – Brand Logo
Created a logo for Blast Bin Hire, establishing a recognisable brand identity for use across business communications, marketing materials and digital platforms.
Created using Canva.
Bellarine Bin Hire – Brand Refresh
Developed a refreshed visual identity for Bellarine Bin Hire, updating the brand’s logo and overall presentation to create a cohesive and recognisable identity across its business and marketing materials.
Created using Canva.
Signage & Outdoor Advertising – Blast Aviation
Designed a range of promotional signage for Blast Aviation across multiple physical environments, including airport office signage, highway advertising promoting the aviation school, and sponsored golf course signage. Developed creative materials tailored to different placements and audiences, maintaining brand consistency while communicating the business’s services and promoting its aviation training offering.
Creative & Experimental
Surf Sun Style – Lifestyle Zine | University Final Project
Developed and designed a lifestyle-focused promotional zine exploring coastal culture, beach lifestyles and surf-inspired fashion. Combining editorial content and visual storytelling, the publication showcased surf-branded clothing alongside coastal imagery and lifestyle themes, creating a cohesive visual identity that reflected the relaxed aesthetic of beach and surf culture.
My contribution: Concept development, art direction, graphic design, editorial layout and publication design, photography and editing.
created using Adobe Indesign and Adobe Lightroom classic.
https://drive.google.com/file/d/1CWizUgWgPxniTU_KKzRQweFdzxyhcoZ0/preview
